In late 2008, Billboard hired Razorfish to help redevelop our Product Strategy and design a new user experience for billboard.com. I was responsible for all Billboard's Technology and Development for this project. We completed the project in July 2009, in under 8 months.

When approached by Photo District News' editors to bring their annual publication of "PDN Gear Guide" online, my team and I developed a plan utilizing the appropriate technology to build a new product which would drive PDN's business.

As Project Lead on the Nielsen Enterprise Search rebuild, I was tasked with finding the right technology to drive Nielsen's next generation search tools for all Nielsen Business Media websites. This entailed reviewing vendors for industry leaders in Search Technology including: Google, FAST, and Endeca.